Branding
Due to the cost effectiveness of our postcards they are ideal for branding exercises. For maximum impact and results check out our 8 and 12 postcard package rates which can be run across our range of industries.
Whether you are simply want to increase the awareness of your company name or brand or are trying link the brand with a particular trait, a well designed postcard run on a regular basis can be extremely effective. Extra copies of the postcard are also extremely useful in carrying the same imagery even further - inserts in magazine, hand-outs from trade event, including with invoices and statements or your own direct mail.
The following are some examples of branding.
The designs reflect the corporate image and colours of the companies.
Unless you are going to conduct market research prior to this type of advertising and again following the campaign, it is extreme difficult to monitor a tangible response.
Often a way to promote your brand while generating here and now enquiries (and sales) is to design a corporate template and rotate different products and offers in each postcard.
Realistically, it is very difficult to measure the impact and response to branding campaigns, either through our postcard pack or other marketing. There are a number of companies who use B2B Postcards as part of their marketing mix and, while they do get some form of tangible response through identifiable phone calls, view their postcards as another key part of their overall marketing mix.
Several notable examples of this would be No Bolt, Linde and Peerless Foods.
Whether you are simply want to increase the awareness of your company name or brand or are trying link the brand with a particular trait, a well designed postcard run on a regular basis can be extremely effective. Extra copies of the postcard are also extremely useful in carrying the same imagery even further - inserts in magazine, hand-outs from trade event, including with invoices and statements or your own direct mail.
The following are some examples of branding.
The designs reflect the corporate image and colours of the companies.
Unless you are going to conduct market research prior to this type of advertising and again following the campaign, it is extreme difficult to monitor a tangible response.
Often a way to promote your brand while generating here and now enquiries (and sales) is to design a corporate template and rotate different products and offers in each postcard.
Realistically, it is very difficult to measure the impact and response to branding campaigns, either through our postcard pack or other marketing. There are a number of companies who use B2B Postcards as part of their marketing mix and, while they do get some form of tangible response through identifiable phone calls, view their postcards as another key part of their overall marketing mix.
Several notable examples of this would be No Bolt, Linde and Peerless Foods.